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About us

Professional, transparent, and long-term focused advisory

Led by Amit Joshi, Profin Asset Management combines two decades of banking experience with a client-first approach.

Leadership

Amit Joshi

Founder – Profin Asset Management

Amit Joshi is a seasoned banker and wealth consultant with over 20 years of experience across premier financial institutions in India. Over his career, he has facilitated over ₹3,000 Crores in corporate and retail loan sanctions and structured customized portfolios for wealth planning.

Under his leadership, Profin operates as a process-driven client advocate, benchmarking rates across 15+ lenders to secure optimal borrowing terms while building robust, goal-based compounding portfolios with absolute transparency.

Credentials & Experience

  • 20+ years in banking and finance
  • Strong lender and AMC network across Gujarat
  • Goal-based wealth planning and efficient funding
  • Process-driven approach for faster execution and competitive terms
Focus
Suitability & transparency
Coverage
Investments & Loans
Support
Quarterly reviews & dashboards

Values

Principles that guide every recommendation

Our culture is built around trust, integrity, and measurable outcomes, keeping us aligned with client objectives.

Client Focus

We understand needs deeply and craft bespoke solutions—client success is the ultimate KPI.

Integrity

High ethical standards in every interaction, ensuring transparency with stakeholders.

Innovation

Creative structuring and scenario planning to address unique financial opportunities.

Partnership

Clients, partners, and employees are treated as collaborators working toward shared goals.